About Us

Founded in 1998, Strategic Vision is a global marketing communications company offering a range of integrated sales, marketing and consultancy services for organizations in the luxury lifestyle, travel, hospitality and event industries.

The consultancy specializes in developing and executing strategies that raise the profile of and build revenue for its clients with campaigns that focus directly on the luxury market and specifically target the affluent consumer through a variety of distribution channels. Read More

Our Expertise

Advisory Board Development
Branding & Positioning
Event Development & Management
Integrated Communication Strategy
Research
Situation Analysis
Strategic Planning & Implementation
Public Speaking

 

How We Are Dealing With Hiring Challenges Right Now
How We Are Dealing With Hiring Challenges Right Now
December 2, 2021

“How is the recovery going for your business?” For every 10 people in the travel industry that I ask that question, I get 10 different responses — and 10 different predictions as to what might happen next. But just about everyone agrees on one thing: Hiring has become very, very challenging. The so-called “Great Resignation” is happening across industries (and across the globe, if unevenly), and even if it’s somewhat exaggerated, it seems to be hitting travel, restaurants, and leisure especially badly. And the problem is global, as far as I can tell.

How Luxury Travelers Are Feeling (and Spending) Right Now
How Luxury Travelers Are Feeling (and Spending) Right Now
October 8, 2021

We are entering a pivotal moment in our industry’s recovery from the pandemic, with both good and bad news across the board. Vaccines have unleashed a huge amount of pent-up demand. Airplanes and hotels are packed, prices have risen, and employers are struggling to fill vacant positions. On the other hand, corporate and MICE still lag far behind the leisure recovery. And the delta variant (and others) are threatening to put a halt to all our progress.

The Lessons We’ve Learned (And Are Still Learning)
The Lessons We’ve Learned (And Are Still Learning)
May 25, 2021

The great news from Europe last Wednesday, that the European Union will allow vaccinated vacationers back this summer, could not have come at a better time as there is no doubt we are seeing and hearing of booking momentum. Everyone I talk to is focused on forward bookings, staffing challenges, and other immediate-term issues. It’s an exciting time, if still chaotic and frustrating. It’s important to keep one eye on the future, as we build for coming success. What are the broader lessons we’ve learned in the past year-and-change that are worth holding onto? What wisdom can we use for our businesses in the future, but also guide our everyday thinking?

Our Clients

Contact Us